digital, social, interactive, video
I’m a visionary executive creative director, capable of promoting brands in unique and exciting ways. Outgoing team leader, ready to provide strong conceptual, creative direction and leadership for client presentations, new client acquisitions and new business pitches to sell ideas and work.
I enjoy leading creative teams, drawing together Art Directors, Designers, Copywriters, Content Strategists, Interaction Designers, and Engineers to produce beautiful and intuitive interactive design experiences and communications that are both innovative yet usable and spot on in meeting my client's objectives.
Copywriting, Print & Digital Marketing
Branding & Identity, Live Events, Experiential, Activation
Web, Mobile Apps, Social Strategies & Content
Video, Motion Graphics & Broadcasting
Copywriting & Print Marketing
Copy / Multicultural Copy / Brochures / Flyers / Catalogs / Magazine Lay Outs / Art Direction / Graphic Design
Online Channels / Web / E-mail / Databases / Mobile / Digital, TV / SEO
Print is no longer declining and digital is bigger than ever, so it is essential that both platforms are considered when reaching out to my client's audience.
Branding & Identity
Brand & Identity Design / Brand Elements / Brand Strategies / Brand Development / Multi Brands
Branding is critical to the success of a business and I'm relentless in building inspiring brands and identities. The recognition and perception of a business is highly influenced by its visual presentation and the overall look of its communications.
Live Events | Experiential Marketing | BrandActivation
Live Multimedia Marketing Events / Experiential Marketing / Brand Activation
Bringing brands to consumers in unique and innovative ways, creating real connections, consumer engagement and amazing interactions between brands and people.
Social Media Strategies & Content Creation
Social Media Platforms / Content Development / Content Management / Content Distribution
Social media goes beyond posting pretty pictures and having a clear strategy to develop and create content that is relevant to your audiences is critical in today's marketing strategies.
Video | Motion Graphics | Broadcasting
Videon Content & Production / Art Direction / Motion Graphics / Special Effects / Video Editing / Broadcasting
Video is the fastest and most powerful tool available in marketing today, so when it comes to getting the edge in digital online marketing, email marketing, B2B, or Search Engine Optimization, video is the answer. I manage the production of visual, digital and multimedia Video Productions, Experiential Promotions, Social Media Marketing Strategies, Video Editing, Special Effects, Motion Graphics & Sound Editing. I'm proficient in Adobe Master Suite Collection CS6, After Effects, Premier, Encore, On Location, Encoder, Audition, In Design, AI, Photoshop, Final Cut, Avid, Celtx, AutoCAD, Autodesk 3ds Max and Maya.
I also have a great deal of experience in producing and broadcasting live events for digital platforms and television.
Selling Big Ideas | Case Studies
Its all about selling the "BIG IDEAS" and as a MCD I know my creative briefs intimately, they are tight, they are focused and they have direction. I can sell and present anything, and do it well!
Video & Animations
The client was looking for a digital solution to celebrate Coca-Cola’s 125 years in advertising.
A mobile interactive app that revisits some of Coca-Cola’s most iconic advertising campaigns.
I delivered a “visual journey” through the brand’s history. The app features animated vintage ads, photos and extra video content.
"At Lenz Design we are very happy to work with Jhonmar, he is always reliable when solving all our digital needs. He truly understands the Healthcare industry providing us with excellent, creative services and product branding development."
Ben Lenz - Founder
"In today's market as a manufacturing company we rely on Jhonmar to create digital solutions that at the end of the day will help us to sell our products, whether it's video, web, or 3D product animations I trust him because he always delivers."
Tom Novak - President
"Mr. Castillo is one of the most creative and imaginative persons I've ever met. His passion for new media, video and marketing is admirable. He is a guru when reading and predicting new trends and he always finds new ways to expand and improve. As a mentor he has taught us that there is no limit for our imagination and as a boss he has been an inspiration."
Amanda Phelps on behalf of the team
I create perfect brands, vibrant identities, outstanding websites, digital, mobile and video campaigns with innovative creative concepts while leading the path and inspiring people to engage. I not only sell ideas, I make dreams come true.